E-commerce
Mumbai, Maharashtra · Est. 2022 · 9 staff · L-4410
D2C home-goods store, ₹62L ARR, own 3PL, margin 24%
₹58.0L
Room to negotiate
Asking price is 107% above the ₹28.0L value band, which leaves room to discuss price.
- Sustainable profit
- ₹11.4L/yr
- Yield on asking
- 20%/yr
- Base payback
- 79 mo
- Verification
- Documents Verified
What’s included
- Inventory ₹21L (included)
- Brand + domain
- Meta/Google ad accounts
Why it’s for sale
Seller building a separate venture.
Worth.
Fair band ₹28.0L to ₹28.0L, asset floor ₹28.0L.
Value band ₹28.0L – ₹28.0L
Health score, from nine explainable factors.
- Quality of earnings95/100 · weight 15
revenue confidence 95/100 from T1/T2 checks
- 3-yr profit trend13/100 · weight 15
-6%/yr
- Liquidity20/100 · weight 10
18 days cash on hand
- Asset backing100/100 · weight 10
asset floor vs multiple-based value
- Customer concentration86/100 · weight 10
top customer 11% of revenue
- Owner dependency78/100 · weight 10
owner drives 20% of revenue
- Regulatory / lease risk76/100 · weight 10
1yr lease, licenses current
- Forensic flags100/100 · weight 10
2 to review, 0 priority
- Profitability vs price100/100 · weight 20
yield 20%/yr on asking price
Payback.
Pays back in 79 months (~6.6 yrs) on the base case; optimistic 61 months (~5.1 yrs), pessimistic 113 months (~9.4 yrs).
- Optimistic
- 61 mo
- Base
- 79 mo
- Pessimistic
- 113 mo
Cumulative net cash over 36 months, base case
Verification.
Integrity 85/100, revenue confidence 95/100.
What we checked
- claimed revenue within 0% of GST filings
- bank deposits broadly consistent with claimed revenue
Points to review
Lease risk Review
Only 1 years of lease remain — transfer/renegotiation likely at close
Tax notices Review
2 open GST notices
Ready to make an offer?
Draft a non-binding LOI. Escrow and financing are planned, not yet live.